Walibu Blog

Everything Marketing, Technology & Design

Simple Website Updates to Boost Customer Engagement Today

Simple Website Updates to Boost Customer Engagement Today

 Wednesday, January 15, 2025
In today’s digital landscape, your website is more than just a virtual storefront. It’s a powerful tool to attract, engage, and convert customers. With a few simple updates, you can transf...
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The Importance of Customer Retention: Strategies to Build Loyalty in 2025

The Importance of Customer Retention: Strategies to Build Loyalty in 2025

 Tuesday, January 7, 2025
In the competitive landscape of 2025, customer retention is more than a goal—it’s a necessity for sustainable growth. While acquiring new customers is important, retaining existing ones is...
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New Year, New Strategies: Setting Your Business Up for Success in 2025

New Year, New Strategies: Setting Your Business Up for Success in 2025

 Monday, December 30, 2024
As the calendar flips to 2025, it’s time to revisit your business strategies and lay the groundwork for a year of growth and success. A fresh year brings new opportunities to refine your approac...
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Should I Focus on Residential or Commercial Pool Owners in My Campaigns?

Should I Focus on Residential or Commercial Pool Owners in My Campaigns?

 Tuesday, December 24, 2024
As a pool service business owner, one of the key decisions you face is determining your target market: residential or commercial pool owners. Both segments offer distinct opportunities and challenges,...
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Unwrapping the Secrets to Building Lasting Customer Relationships

Unwrapping the Secrets to Building Lasting Customer Relationships

 Sunday, December 22, 2024
As the holiday season fills the air with joy and togetherness, it’s the perfect time to reflect on the importance of fostering meaningful relationships—not just with friends and family, bu...
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How Can Digital Marketing Help Me Grow My Pool Service Business?

How Can Digital Marketing Help Me Grow My Pool Service Business?

 Tuesday, December 10, 2024
As a pool service business owner, you may have mastered keeping water crystal clear, ensuring equipment runs smoothly, and providing top-notch customer service. But in today’s competitive world,...
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How to Turn Holiday Shoppers into Loyal Customers with Online Reviews

How to Turn Holiday Shoppers into Loyal Customers with Online Reviews

 Tuesday, December 3, 2024
The holiday season is a prime time for businesses to attract new customers. But what happens after the holidays? Turning one-time holiday shoppers into loyal, returning customers is key to long-term s...
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5 Marketing Disruptions You Need to Know in 2024

5 Marketing Disruptions You Need to Know in 2024

 Tuesday, June 4, 2024
The marketing landscape is constantly evolving, and 2024 is no exception. As technology advances and consumer behavior shifts, marketers must be adaptable and embrace disruption to stay ahead of the c...
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The 5 Fatal Social Media Advertising Mistakes and How to Avoid Them

The 5 Fatal Social Media Advertising Mistakes and How to Avoid Them

 Tuesday, February 6, 2024
Navigating the world of social media advertising can be like walking through a minefield. For Walibu clients looking to make the most of their social media campaigns, understanding and avoiding common...
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Best Digital Marketing Tactics for Driving Foot Traffic to My Franchise

Best Digital Marketing Tactics for Driving Foot Traffic to My Franchise

 Tuesday, February 6, 2024
In the digital age, the storefront is just one piece of the puzzle. For franchisees, the real challenge lies in bridging the digital world with the physical one, turning online clicks into real-world ...
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How to Optimize My Franchise Website for Local Search

How to Optimize My Franchise Website for Local Search

 Tuesday, January 30, 2024
Bringing Your Franchise to the Forefront of Local Searches: A Walibu Expert’s Guide  In the labyrinth of digital marketing, local search optimization stands as a beacon, guiding potential ...
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Best 8 Email Marketing Practices for Attracting Local Customers

Best 8 Email Marketing Practices for Attracting Local Customers

 Tuesday, January 23, 2024
Crafting a Personal Touch: Elevating Your Business with Tailored Email Techniques  Welcome to the world of targeted email marketing – where relevance meets the right audience. As a local b...
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How to Use Artificial Intelligence Optimally in Digital Marketing

How to Use Artificial Intelligence Optimally in Digital Marketing

 Tuesday, January 16, 2024
In the ever-evolving landscape of digital marketing, Artificial Intelligence (AI) has emerged as a game changer, revolutionizing how businesses connect with their audience. Understanding and leveragin...
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Common Digital Marketing Mistakes to Avoid!

Common Digital Marketing Mistakes to Avoid!

 Tuesday, January 2, 2024
Steering Clear of Pitfalls: Navigating the Digital Landscape with Confidence   In the digital age, the virtual footprint of your business is not just an extension of your brand; it's the he...
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Digital Geostrategies: Target, Locate, Retarget

Digital Geostrategies: Target, Locate, Retarget

 Tuesday, December 26, 2023
Navigating Geotargeting, Geolocation, and Retargeting in the Digital Age  Navigating the digital marketing world requires a keen understanding of the tools and methodologies available to connect...
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Authors

Ben Paulsen