Tuesday, December 9, 2025

Why December Is the Best Time to Ask for Reviews (and the Easiest Way to Get More)

For laundromat owners, December isn’t just the busiest month of the year—it’s also the most strategic time to ask customers for Google reviews. Holiday traffic brings in more new faces, more WDF orders, and more community engagement than almost any other month. 

And because people are in a generous, “end-of-year appreciation” mindset, they’re noticeably more willing to leave a positive review when asked the right way. 

Here’s why December is the perfect window—and how you can quickly collect more 5-star reviews before the year ends. 

  1. Customers Are Already Feeling Grateful

During the holidays, people tend to notice good service even more—clean stores, friendly staff, reliable machines, and fast WDF pickup can feel like a lifesaver during hectic schedules. 

This positive mood makes customers far more likely to: 

  • Scan a QR code 
  • Respond to a quick text 
  • Leave a detailed 5-star review 

A gentle nudge is often all they need. 

  1. Increased Foot Traffic = More Opportunities

With: 

  • Larger family gatherings 
  • Holiday travel 
  • End-of-year hosting 
  • Extra laundry loads 

December naturally brings more customers through your doors. Every single visit becomes a chance to gather a review—especially from one-time or seasonal customers. 

A simple “If you liked your experience today, would you mind leaving us a quick review?” can turn seasonal traffic into long-term online reputation. 

  1. Reviews Now Help Your 2026 Growth

The more reviews you collect before January 1st: 

  • The stronger your store looks going into the new year 
  • The higher your chances of ranking better in Google Maps 
  • The more trust you build with new customers in 2026 

Reviews gathered in December become your digital storefront for the first quarter of next year. 

  1. Fastest Ways to Get More Reviews This Month

Use simple, low-effort methods that staff can repeat multiple times per day.

A. Place Review QR Codes at Key Spots

  • Next to payment stations 
  • On folding tables 
  • Near the exit door 
  • On WDF receipts and bags 

The easier it is to scan, the more reviews you get.

B. Train Staff on a One-Line Ask

Give your team a script that feels natural: 

“If you had a good experience today, would you mind sharing it on Google? It helps us a ton.” 

This works especially well after helping with: 

  • Machine issues 
  • Questions from new customers 
  • WDF orders 
  • Drying recommendations

C. Add It to Your WDF Communication

For WDF customers, include a short request in: 

  • Pickup confirmation texts 
  • Order completion messages 
  • Email receipts 

Example: 
“Thanks for choosing us! If we made your day easier, a quick Google review would mean a lot.”

D. Use a Small Coupon as a Thank-You

Even something as simple as: 

“Show us your Google review and get $3 off your next wash.” 

…can dramatically increase responses. 
(Completely optional—many stores get reviews without offering incentives.) 

  1. A Small Push Now = Big ROI Later

Just 10–20 new reviews can noticeably change how your store appears online. More visibility means more customers, which means more revenue—every single month. 

If there’s one marketing action you do before the year ends, make it this. 

December is the perfect time to build your online reputation, and the payoff will continue long after the holidays are over. 


Author

Ben Paulsen
Ben Paulsen
Ben Paulsen is a veteran Digital Marketing Expert, and founder of Walibu, a Digital Marketing Agency founded in 2007. Walibu has a unique advantage over other digital marketing agencies with their proprietary marketing platform. Walibu is all encompassing agency delivering top tier services and results in all aspects of marketing.

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