There are hundreds of different business around your locality. There are chances that some of those businesses are your competitors. Growing a business and being outstanding amongst the competitors at the same time can be a tough task. You are sure to meet competitors no matter what line you’re into.
So, the question remains, how do you stand out from your competition and get more customers?
Well, tell you all about it, it is equally about targeting the right audience as it is about offering a good product/service.
Knowing Local SEO
Local SEO is a term used in digital marketing jargon which refers to a strategy used to drive right audience to your business.
It includes optimizing your campaign in way that reaches people only in a specified geographic location and people who are looking for products or services that are similar to what you offer.
Local SEO is different from General SEO. General SEO is all about optimizing your campaign and showcasing it around the world.
Local SEO strategies are mostly implemented by people owning medium or small business who need their customers to physically visit their store.
Using Local SEO to your benefit
Local SEO, if used logically, can do wonders for your business. It wouldn’t be long for you to see people rushing to your stores.
Putting your business on the map; It is probably the first and he most imperative thing you do in while implementing Local SEO strategy. This will let people around you know that you exist. And when somebody searches for the products or services that you offer, Google will list your business on the top, up and ready, to offer them what they want.
How do you put your business on Google Map? Well, it is pretty simple, really. Just log in to your Google account and sign up with your business details in ‘Google My Business’, and you’re good to go.
The best thing about Local SEO is when somebody searches for similar products/services as you offer, even if you’re not #1 keyword-wise, Google will still show you at the top because of your proximity to the customer.
Walibu can help you set up and maintain a strong SEO foundation and campaign that can keep your business readable and reachable online. To get started, Click Here to complete a quick SEO questionnaire for your business website or you can also email us at firstname.lastname@example.org and we will get back to you right away!
Feel free to reach out to us if you are interested in improving the online presence of your business. Our passionate and enthusiastic team will be very happy to help you grow your business. If you have any questions about this let us know!