Franchise Boost: Geofence Marketing Tactics

 Tuesday, August 2, 2022

Franchise Boost: Geofence Marketing Tactics

How to Target Customers Near Your Business

If you're a franchise owner, then you know that location is key. And what better way to target customers near your business than with geofencing marketing? Geofencing allows you to create a virtual fence around a specific area, and when someone enters that area, they will receive a notification on their phone. This can be an incredibly effective way to reach new customers and drive them into your store! In this blog post, we will discuss geofencing marketing for franchises and how you can use it to boost your sales.

If you're not familiar with geofencing, it's a relatively new technology that is quickly gaining popularity. Geofencing uses GPS or RFID to create a virtual perimeter around a physical location. When someone enters the geofenced area, they will receive a notification on their phone. This notification can be anything from an offer to come into the store, to a reminder about an upcoming event.

Geofencing marketing can be a great way to reach new customers and drive them into your franchise. In order to be successful with geofencing marketing, there are a few things you need to keep in mind.

Make Your Geofence Large Enough

You need to make sure that your geofence is large enough to reach your target audience. If your geofence is too small, you will miss out on potential customers.

Create Compelling Offer

You need to create an offer that is compelling enough to get people to come into your store.  Your offer should be something that is valuable to your target audience and provides perks and benefits if they decided to purchase your products or services.

Test, Test, Test

As with any marketing campaign, you need to test, test, and test again. Try different geofences, offers, and messages to see what works best for your franchise. Your first campaign may or may not be successful, but don't give up! Keep testing and tweaking until you find a geofencing marketing campaign that works for your franchise.

Monitor Your Results

You need to monitor your geofencing marketing campaigns to see how well it is performing. This will help you make necessary adjustments to ensure that you are getting the most out of your geofencing marketing campaigns.

How Walibu Can Help With Your Franchise Geofencing Marketing Needs

Having a franchise geofencing marketing strategy is key to targeting customers near your business. And there is no better way to geofence your franchise than with Walibu.

Walibu is the leading geofencing platform that helps franchise businesses like yours target customers within a specific geographic area. With Walibu, you can create custom geofences around your franchise locations and target customers with relevant ads and content.

What's more, Walibu provides detailed insights into your geofencing campaigns, so you can see how well they are performing and make necessary adjustments.

With Walibu, we can help you create and implement a geofencing marketing strategy tailored to your franchise's needs.

Some benefits of geofencing marketing for franchises include:

  • Increased foot traffic
  • Increased brand awareness
  • Targeted marketing
  • Retain Customers
  • Location-specific marketing

If you're interested in learning more about geofencing marketing for franchises, contact Walibu today. We can help you create a geofencing marketing strategy that drives RESULTS!

Popular Tags

search engine optimization digital marketing social media marketing website development email marketing web design voice search build a strong brand online digital branding strategy brand authority and engagement conversion rate customers-in-the-door foot traffic google map pack local seo pay per click campaign paid advertising facebook ads instagram ads


June, 2024 May, 2024 April, 2024 March, 2024 February, 2024 January, 2024 December, 2023 November, 2023 October, 2023 September, 2023 August, 2023 July, 2023 June, 2023 May, 2023 April, 2023 March, 2023 February, 2023 January, 2023 December, 2022 November, 2022 October, 2022 September, 2022 August, 2022 July, 2022 June, 2022 May, 2022 April, 2022 March, 2022 February, 2022 January, 2022 December, 2021 November, 2021 October, 2021 September, 2021 August, 2021 July, 2021 June, 2021 May, 2021 April, 2021 March, 2021 February, 2021 January, 2021 December, 2020 November, 2020 October, 2020 September, 2020 August, 2020 July, 2020 June, 2020 May, 2020 April, 2020 March, 2020 February, 2020 January, 2020 December, 2019 November, 2019 October, 2019 September, 2019 August, 2019 July, 2019 June, 2019 May, 2019 April, 2019 March, 2019 February, 2019 January, 2019 December, 2018 November, 2018 October, 2018 September, 2018 August, 2018 July, 2018 June, 2018 May, 2018 April, 2018 March, 2018 February, 2018 January, 2018 December, 2017 November, 2017 October, 2017 September, 2017 August, 2017 July, 2017 June, 2017 May, 2017 April, 2017 March, 2017 February, 2017 January, 2017 December, 2016 October, 2016 July, 2016 May, 2016 April, 2016 March, 2016 February, 2016 November, 2015 August, 2015 March, 2015 August, 2014 March, 2013


Ben Paulsen