Search Engine Optimization - SEO has become widely adopted as one of the most effective digital marketing strategies.
The digital marketing space is constantly evolving, and new tools & strategies keep on getting added regularly. SEO is one of those tools that remains on the list one of the most effective and important digital marketing tools.
While there are several benefits of SEO, we have outlined below a few interesting facts to help you better understand why SEO is a MUST!
- Nearly 93% of all traffic comes from a search engine.
- 75% of users never scroll past the 1st page of search results.
- Nearly 60% of marketers say improving SEO and growing organic presence is their top priority.
- The first position on Google’s organic search results on the desktop has a 34% clickthrough rate.
Bearing all these figures in mind, let us know more about the benefits of SEO:
SEO Makes You Stand Out
There are over 250 million websites on the web and Google processes over 40,000 searches per second, which equates to roughly 3.5 billion searches per day. This makes SEO not only important but basically mandatory if you want to compete in the online marketplace and is the best way to stay organically visible on search engines. SEO can help you rank well on search engines for your target keywords and once you secure a spot on the first page of Google, it will magically bring you tons of leads.
Reach Qualified Audience
Unlike traditional “outbound” advertising channels, where you reach out to people without being sure if they are willing to buy from you. Search Engine Optimization offers you a way in which your business is showcased in front of people who are looking for you. SEO being a customer-centric approach enables you to receive more qualified leads and eventually results in more sales.
Increase Brand Credibility
Websites that appear higher in the search results are viewed as more trustworthy and credible as compared to others. People often consider companies on the first search result page as the industry leaders. If you get yourself ranked on the first page for a particular keyword, you have successfully positioned yourself as one of the most trustworthy choices for that keyword.
Competitors Are Doing It
More and more people are starting to realize that the benefits of SEO are extremely high. And your competitors are also working out their SEO muscles, so it’s important that you stay consistent. As we know SEO is a time-consuming process and your competitors are trying to do it on a daily basis. Hiring a professional digital marketing firm - Walibu could be exactly what your business needs to rank above your competitors in the Google rankings.
Walibu can help you set up and maintain a strong SEO foundation and campaign that can keep your business readable and reachable online. To get started, Click Here to complete a quick SEO questionnaire for your business website or you can also email us at firstname.lastname@example.org and we will get back to you right away!
Feel free to reach out to us if you are interested in improving the online presence of your business. Our passionate and enthusiastic team will be very happy to help you grow your business. If you have any questions about this let us know!